Virtual reality is transforming how we design and test, practice and learn, communicate and collaborate, and understand and empathise. Virtual reality (VR) and its sibling technology, augmented reality (AR), are the pillars of a new paradigm in computing and communications: immersive technologies, aka the metaverse.
BENEFITS OF IMMERSIVE MEDIA
By creating an experience in which the user is immersed in a mediated environment, virtual reality gives us the ability to deliver a visceral sense of presence in a digital creation.
A TRANSFORMATIVE TECHNOLOGY
VR is likely to play a role, eventually, in nearly all areas of your business, from strategy and planning to customer service and business intelligence.
PROVEN APPLICATIONS OF VR
As the technology has become more accessible, thousands of use cases have been explored. Well-designed experiences, of which there are many at this point, are rather incredible.
We are communication and experience experts that change behaviour and perspectives. We use powerful creative and emerging technologies to create projects for companies like Google, EDF Energy and Anglo American. If you’d like to learn how Nucco can help you develop immersive technologies, please get in touch.
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